On the occasion of Earth Day on April 22, we have decided to dedicate this week to ecology and eco-responsible companies.
Today's companies evolve in an economic, technological and social environment that increasingly takes into account the role they play in preserving the environment. Today, brands and organizations can no longer simply incite or declare that they are committed to environmental preservation.
What is an eco-responsible company?
A company is eco-responsible when it integrates the environmental impacts generated by its activities in its global management: for the improvement of all processes, its impacts are included in the decision criteria of the company.
Why become an eco-responsible company?
Integrating the principles of sustainable development into your strategy is a real opportunity! As a company, improving your environmental impact gives you a significant competitive advantage, demonstrates strong (new) values, strengthens your corporate culture and reduces certain (new) costs.
How to become an environmentally responsible company?
- Start by reducing your waste. Recycling waste is a process that starts with an important step: sorting and collection. This is a simple and very useful step, as it reduces pollution and the volume of waste by sorting it correctly. All you have to do is install sorting garbage cans in your company.
- Reducing waste is good, recycling it is better! Waste production can be very costly for a company. The average employee can spend $180 a year on office supplies. However, you can reduce this cost by favouring refillable equipment or by setting up material exchange areas, such as bins or boxes filled with items that can be shared between different departments.
- Raise awareness of eco-gestures. Being eco-responsible in a company means first of all adopting the right "eco-gestures". These eco-gestures can be carried out on a daily basis and help reduce the company's environmental impact while saving money.
- Think about digital ecology. Worldwide, 4% of greenhouse gases are produced by digital technology, and this figure is expected to increase with digitization.
Regardless of the size of your company, it is important to integrate the green variable into your strategy. In addition to being important for the future of the planet, it is also a significant selling point. The more you put forward your sensitivity and your actions, the more you will be rewarded: less harmful impact on the environment, enhancement of your image and added value of your brand to your customers.
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